There are many great charities and non-profits that a business can support, and now it is easier than ever. Thanks to the Magento Marketplace - you can start fundraising right away with a great charity extension.
Why donate with your Magento store?
Now that conscious consumers are the largest demographic in retail, it is more important than ever for a business to have a strong mission and values.
Customers choose to purchase from brands that align with their personal values, so its important for a business to show that they care. By supporting a charity or an environmental cause businesses can do just that.
Why use a Magento Donation Extension?
As of Q4 2022, there are over 150,000 Magento 1 and nearly 100,000 Magento 2 stores active. This accounts for nearly 1% of all online stores making Magento Modules and extensions a very impactful way to fundraise.
While aligning with a charitable organisation is an excellent way to show your values - the process of creating such a partnership is not easy. Some of the steps in the activation process include:
Finding a cause that aligns with your company/customer values
Creating mutually beneficial collaboration terms
Activating your giving
Managing donations and related admin
The set-up process on its own can take months, not to mention the admin associated with the giving, but thankfully there are Magento Donation Modules and extensions that exist to make this process far more efficient saving you time and money:
Magento charity extensions can:
Save development costs
Automate partnership agreements
Automate payouts/admin
How to choose the best extension for your business?
With multiple Magento Donation Modules and extensions in the Magento Marketplace, how can you determine which is the best fit for your Magento 2 store? There are a few things to consider:
Product features
Pricing
Does the extension have automated partnerships?
Here are a few recommended extensions
Virtue
A great tool for managing Shopify donations and engaging with customers. Whether it is your first time supporting a cause or you want to onboard an existing partnership to utilise Virtue's technology. Virtue is a great tool with excellent reviews.
Free Trial: Yes
Product Features:
Can easily communicate with customers how much has been donated to charity
Additional social proof features
Customisable widgets
Automated payouts
Magento Customer Donations
Magento Donation at checkout
Social Impact Upselling
Causes
Over 20,000 causes on the platform
Can bring on new charities and fundraisers to the platform
Pricing Plans
Pay as you Give (25p per order with impact)
Impact Plus (£19 per month + 10p per order with impact)
Impact Unlimited (£39 per month)
Custom Plans Available
Donations Suite
This is a great Magento donation extension for collecting money for non-profits and charities. Donation Suite allows your shop to accept online donations and support non-profits
Magento Marketplace Rating: 5.0 (3 Reviews)
Price: $99.00
25-day Adobe Commerce Refund Policy
Product Features:
Donate to multiple charities
Set minimum donation amounts
Add Magento donations to checkout
Causes
NA
Pennies
This is a great tool for collecting checkout donations from businesses. Businesses get to nominate the charities they want to support and customers are given the ability to add micro-donations.
Magento Marketplace Rating: No Reviews
Price: Unlisted - Merchants are asked to contact magento@pennies.org.uk
10% of donations go towards Pennies
Product Features:
Customer donations at checkout
Automated payments
Causes
NA
Handprint
This is a Magento extension that focuses less on social charities and more on environmental NGOs. Handprint automates contributions towards sustainability initiatives including Tree Planting and Plastic Offsetting.
Magento Marketplace Rating: No Reviews
Price: Free to install (charged for the impact made)
Product Features:
Magento Tree Planting
Magento Plastic Offsetting
Track the impact of contributions
Environmental impact tracking
Causes
Multiple sustainability initiatives to choose from
Support Causes from sales with store and checkout donations. Virtue is an easy to set up fundraising app for eCommerce brands built on Shopify, WooCommerce and Magento. Choose from over 20,000 Causes!
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